The television campaign entitled "Classic Ads" uses a created device - The Guinness Advertising Time Machine, to show a series of re-runs of some of the most popular Guinness advertisements over the last 80 years. The iconic advertisements include , 1955 ‘Sea Lion', 1955 ‘Toucan', 1974 '30 seconds of Darkness', 1977 ‘The Island', winner of
It is clear that a lot has changed over the last 250 years since 1759, most notably the expansion of the GUINNESS® brand beyond Ireland. GUINNESS is currently brewed in nearly 50 breweries worldwide, including Africa, Asia, Caribbean and the Americas and sold in 150 countries. Diageo Ireland has ensured that with the expansion of the infamous black
Paul O'Connell first uttered those immortal words during half time of the 2007 RBS Six Nations Ireland v England match, but today, 250 Irish Rugby fans, each wearing a Paul O'Connell mask, caught onlookers by surprise as they assembled near St. Stephen's Green, at the top of Grafton Street, in Dublin city centre and started chanting the renowned